The following 100 meters: how to find clarity in your small business
Our last blog is from Katie Coombs, who explains how to find the clarity of your small business.
Business is not a marathon. It’s no longer like driving a car at night. The headlights only allow you to see 100 meters in front, but that is enough to continue. You don’t need to see the whole road, just the next section.
The problem is that too many business owners are trying to sprint on the finish line or panic because they cannot see what is beyond darkness.
This is how you crush.
Or burn.
Or stay stuck, blocked in the middle of nowhere.
I think that the management of a business concerns what is in these headlights. This is where decisions occur. Actions. Clarity. It is a question when continuing to drive, when to stop and when to take a different road entirely.
- Stop trying to see 100 years in advance
There is this obsession for “overview”. Vision boches. Five -year plans. Output strategies. Listen, it’s good to know where you are heading and it’s good to have them, but focusing too much on the horizon means that you miss the hen nests right in front of you.
Small businesses do not fail because someone did not think 100 years in advance. They fail because no one thought of the next 100 meters. They were too busy fantasizing about what is miles away to notice that they are about to leave the road.
- Your headlights show you quite
Driving at night is a great analogy for business. You can only see so far, but that’s good. These 100 yards are all you need:
- Emergency stop when there is a deer (or a change of market) on the road.
- Turn left or right when the path changes.
- Stop and take a break when you are knocked out.
- Locate the gas station when it is time to refuel.
This is to manage what is right in front of you – not to try to predict what is 10 miles on the road.
- Small clear actions make you advance
Here is what you are focusing on these 100 meters:
- Make decisions: Stop translate and choose a direction. Even a bad turn is better than staying motionless. You can always correct the course.
- Prioritize clarity: Focus on things that really move the needle. Not shiny stuff, not the stuffed animals. Real work.
- Make a small steps: You don’t have to revise your whole business in one day. Repair something. Then another. Then another. This is how progress is happening.
Clarity has not just looked at the horizon. It has just given meaning to what is in front of you.
- It’s ok to stop
This is important. Sometimes the best thing you can do is stop. If you are exhausted, overwhelmed or run on vacuum, you are not good for anyone. Stop. Rest. Reseval.
Too many business owners have the impression of continuing to continue whatever happens. As to stop is failure. This is not the case. It’s intelligent. A well -timed break can save your business, mental health and energy. And when you are ready, you come back to the road – with clearer eyes and a complete tank.
- Know when to change the direction
Sometimes the coming road is not the right one. Maybe the market is moved. Maybe your product does not work. Maybe you just realized that you are heading for a dead end. It’s ok.
What is wrong is ahead just because you are afraid to admit that you took a bad turn. Stop. Confit. Find the next 100 meters and start again.
About Katie Coombs:
After a 12-year career in customer service in various northwest advertising agencies. Katie launched an experiential event company with his wife.
Starting from zero without plan, without money and no idea of what they did, they put the company on the scale and finally sold it in 2017.
Over the past 8 years, Katie has worked as a coach and has helped people start and develop their business.
The message the following 100 meters: how to find clarity in your small business appeared first on Creative Resource.
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